Introduction
The OMS (Order Management System) market has seen little change for several years. After BaseLinker's price increases in 2023 and 2024, many entrepreneurs were hoping for increased competition and more cost-effective alternatives. However, instead of a revolution, more problems emerged: high prices, lack of stability and limited functionality.
In this article, we'll take a look at the current situation, discuss the most common user problems, and present systems that are actually worth implementing in 2024.
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The most common problems with OMS systems
BaseLinker is still the market leader, but is it really the best choice for everyone? Analyzing conversations with hundreds of customers, we noticed a few key issues:
- BaseLinker - the high price has prompted many users to look for alternatives. The system still offers the most features, but it has become less cost-effective for larger companies.
- SellAsist - despite extensive functionality, users complain of instability and lack of adequate technical support. The need to purchase an additional server is an additional cost that not everyone is aware of.
- Apilo - stable, but severely limited in terms of automation and customizability. It works well in simpler implementations, but is insufficient on a larger scale.
- Linker and xSale - less frequently selected.
What systems are worth implementing in 2024?
BaseLinker - proven, but expensive
BaseLinker is still the best system in terms of functionality and automation. It offers a wide range of integrations and the ability to test new sales channels. It is stable, provided it is properly configured.
It's a solution for companies that want to automate sales processes and operate on multiple marketplaces. Its biggest drawback remains its price, which can be a barrier for smaller companies.
SellRocket Enterprise - a new alternative
SellRocket is a system that could become a real competitor to BaseLinker. We have been working on it with SellIntegro for several years and see great potential in it. It offers full automation, high stability and customizability.
SellRocket will work well for medium and large companies that are looking for a stable solution and do not want to be constrained by the standard features of OMS systems. The initial cost may be higher, but in the long run it may prove more cost-effective than BaseLinker.
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In our opinion, BaseLinker and SellRocket Enterprise are the two systems that best meet the needs of the market.
- If automation and number of integrations are key - BaseLinker is still the best choice.
- If flexibility and stability are a priority - SellRocket may be a better option.
This is not to say that other systems are bad - just that for medium and large companies that value automation and stability, these two solutions are the most effective.
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