Implementing OMS systems: BaseLinker and SellRocket Enterprise

A well-implemented OMS is the foundation of e-commerce automation: orders from Allegro, Amazon, and your store all in one place, with invoices and shipping labels generated without manual effort. We help you choose and implement BaseLinker or SellRocket Enterprise, and on top of that, we build AI-powered automations that handle tasks not covered by standard rules.

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Why us, of all people?

OMS experts

We specialize in integrating OMS systems with sales platforms and ERP systems, enabling efficient process management.

Comprehensive support

We help you configure, train your team and optimize your processes, ensuring effective and efficient implementation of modern solutions.

A personalized approach

We tailor the OMS to the unique needs of your business, creating solutions that are as compatible as possible with your requirements.

Hundreds of deployments behind us

We have conducted hundreds of implementations of both systems and know the best practices in terms of automation and efficiency gains.

Developer support

We have our own development resources, which allows us to create dedicated solutions and integrations according to your requirements.

AI-Powered Automation

We write and test scripts and automated actions with the help of AI, so configuration takes less time. Where rules aren't enough, we incorporate AI into the process itself.

Comparison of BaseLinker and SellRocket Enterprise systems

Both systems meet basic customer requirements for order automation and aggregation. They differ in the detailed scope of integration and the billing model for Enterprise customers. They are also characterized by a different technological background and cooperation model.

Highlights:

Function
baselinker logo
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Handling orders from multiple channels
Advanced event automation
automatic actions
automatic actions and automatic scripts
Reporting and analytics
Packaging and collection assistant
Printouts and exports
Integrations with couriers
Listing
Individual instance
Warehouse operation
Integrations with ERP systems
Integrations with Online Invoicing
Returns handling
Modifiability
API order availability
3 months and archive
indefinitely
No API limits
Subscription cost
Up to 1,000 orders: approx. 1,300 PLN
Up to 2,000 orders: approx. 2,300 PLN
Up to 5,000 orders: approx. 5,300 PLN
Enterprise Plan: Custom Pricing
Subscription: based on the number of orders
Additional partner integrations: according to their price lists
Implementation and Modifications: Estimation of the Scope of Work
The supplier confirms the current amount

Pricing tables were verified on November 1, 2026. The sample Base Business prices are rounded, listed as net amounts, and do not include additional services; eligibility for the Enterprise plan may affect pricing. Current terms: Base pricing table and SellRocket pricing table. We quote the cost of implementing Changelog separately.

Processing Orders on a Laptop in the Warehouse

Sales Automation with AI over OMS

Standard OMS rules can handle typical orders. The problem arises with exceptions, which are currently handled manually by someone on the team. That’s where we bring in AI:

Messages from Allegro buyers and via email

AI identifies the subject (status, return, complaint), links it to the order number, and prepares a response for approval.

Returns and Complaints

AI assigns a reason for the return based on the customer's description, so the returns report ultimately shows what's wrong with the product.

Orders That Are Stuck

A daily report on orders that haven't been shipped, have out-of-stock items, or contain billing errors, with suggestions on how to proceed.

Questions for OMS and ERP in the chat

The MCP server lets you ask ChatGPT or Claude how many orders from Allegro are waiting to be shipped or how the number of returns has changed.

Implementing AI in an e-commerce company — from audit to measuring results.

Differences between BaseLinker and SellRocket

01 - Sellrocket

SellRocket is an OMS that stands out for its customizability and clear pricing. It features:

First

Dedicated infrastructure

Each instance of the system is independent, allowing for individual modifications.

Second

Customizable

SellRocket is designed to meet the specific requirements of each customer.

Third

Flexibility in integrations

Unique customized integrations can be added.

Fourth

Support for dynamic processes

The system works well in more complex business scenarios that require customized solutions.

Fifth

Certified Technology Partner

As Changelog - the only technology partner, we have direct access at the level of SellRocket's team and infrastructure, which guarantees express response and smooth implementation.

Sixth

Cost-effectiveness at large scale

Clear pricing based on instance usage, not company business factors.

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man with earphones on
man with earphones on

Differences between BaseLinker and SellRocket

02 - Baselinker

BaseLinker is one of the most advanced OMS systems available on the market. It offers the most integration and capabilities. It features:

First

Flexibility

The system supports a huge number of integrations with sales platforms, ERP systems and couriers.

Second

Enhanced automation features

It allows you to create complex order processing rules, which significantly saves time.

Third

Advanced analytics

Reporting and data export tools are ideal for companies that want to make decisions based on detailed data.

Fourth

Support for multiple markets

Supports sales in foreign markets, including synchronization of multiple currencies and languages.

Fifth

Shared infrastructure

It offers stability and reliability, but lacks the ability to customize the system individually for the customer.

Sixth

High costs with large scale

To qualify for the Enterprise plan, the cost requires a custom quote from the provider. We compare the total cost of both solutions based on the scale of your business.

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What does the implementation process look like?

01 - Needs audit

We start with a thorough analysis of your business, sales processes and logistics to understand the challenges you face. We interview key people in the company, identify integration, automation and system scalability requirements. This allows us to propose a solution that best fits your operational and strategic needs.

02 - System selection

Based on the audit, we advise whether BaseLinker, which works well in a multi-channel model and requires minimal configuration, or SellRocket, which offers customized instances of the system tailored to your company's specific needs, would be a better solution for your business. We take into account both your current needs and the prospect of long-term growth of your online sales.

03 - Implementation

Once the system has been selected, we proceed with a comprehensive configuration, including integration with your sales channels (e.g., Allegro, Amazon, WooCommerce), ERP systems, shipping carriers, and analytics tools. We create automated rules for order processing, inventory synchronization, and customer notifications. The entire implementation process takes place in close collaboration with your team to best tailor the system to your actual business processes. We develop automation rules and scripts using AI and test them on a copy of your data before deploying them to production.

04 - Training

After the implementation is complete, we organize detailed training for your team. We conduct practical workshops, showing you how to effectively use the system, manage orders, optimize processes and analyze data. As a result, your team gains full independence in using the system, and the company gets the most out of its capabilities in daily operations. If necessary, we also offer post-implementation support and technical assistance.

people working in the warehouse
Employees and shelves with merchandise in the warehouse

E-commerce Automation with OMS At a Glance

The changelog helps you select and implement BaseLinker or SellRocket Enterprise. The OMS organizes orders and standard rules, while AI can assist with handling exceptions. We confirm integration capabilities and costs for your specific environment.

How We Use AI

We use AI where it makes sense. First, we analyze the process; then we choose the right tool. If AI doesn't reduce the workload or lower costs, we don't implement it.

People are responsible for the results. With AI, we write code, tests, and documentation faster, but every change is reviewed and approved by our specialist.

Data under control. We only use services that do not train models on your data. We grant only minimal access, and every use is logged.

Implementing AI in an e-commerce company — find out where to start.

Q&A

Some questions and answers

We have collected some of the most popular questions from our customers. Before you contact us, please read the FAQ below. You may find it useful.

01 Why do we only implement BaseLinker and SellRocket?

We specialize in advanced implementations, where customers pay special attention to the stability of the solution. In our opinion, only these two systems on the market meet all security and stability requirements. This allows us to maintain the high quality of our services.

02 How much does it cost to implement?

Each implementation is priced individually, but we can determine price ranges based on previous work. When we are talking about a standard implementation, which is limited to configuration and introduction of best practices based on these systems, the cost should be within the range of PLN 10,000 to PLN 20,000 net at one time. In the case of advanced SellRocket implementations with custom technology modifications, the pricing is determined individually after a meeting with the analyst.

03 What is the difference between BaseLinker and SellRocket?

Base (formerly BaseLinker) and SellRocket differ in terms of feature sets, available integrations, customization options, and subscription terms. We base our selection on the company’s processes and the total cost of implementation and maintenance. Before making a recommendation, we review the required integrations, limitations, and current offerings from both providers.

04 Why do I need an order processing system (OMS)?

OMS automates and centralizes e-commerce order management, eliminating errors and speeding up order processing. It keeps all orders from different sales platforms and ERP systems synchronized in one place to better control logistics processes and increase operational efficiency.

05 Will you advise me which of these systems to choose?

Yes, as Changelog, we specialize in implementing both systems and will help you choose the best solution to fit your needs. We will analyze your sales processes, the scale of your business and your expectations from automation, and then advise you on the optimal system.

06 Do both systems have subscriptions?

Yes. At Base (formerly BaseLinker), the Business plan combines a flat fee with an order-based fee, while the Enterprise plan is priced on a case-by-case basis. SellRocket’s current pricing structure bases the subscription fee on the number of orders processed. When comparing options, we also take into account the costs of implementation, additional integrations, and maintenance. We confirm the terms and conditions in the providers’ current offers.

07 Can BaseLinker and SellRocket be integrated with AI?

Yes. We build AI-powered automations that use data from the OMS: message classification, assigning reasons for returns, and reports on problematic orders. We can also connect the OMS to ChatGPT or Claude via the MCP server, with read-only access.

people working in the warehouse

We have been cooperating with Changelog in technical support for integration between sales systems. From the beginning, the cooperation can be described as professional. The gentlemen make every effort to ensure that the quality of support is at the highest level. We also cooperate in the implementation of further system integrations. We can always count on quick response in case of need or occurring problems. In addition, the implementation of patches and solving technical problems is also done at a fast pace, the response time is very short, which facilitates work and helps with further development. We look forward to long-term cooperation at a sustained high level.

trefoil logo
Agnieszka Pacuk
TRefl sa

We wanted to streamline the work of our store - to better manage e-commerce processes, to maximize the use of available tools and technologies. The Changelog team (formerly DreamTeam) provided a solution created exactly for us, tailored to the specific queries, needs and real capabilities of the company. The implementation of the entire strategy went smoothly and did not reflect on the business at hand. They quickly detected and fixed the main errors that were stopping our operations, while maintaining efficient communication with third parties. I also appreciate that Changelog (formerly DreamTeam) is able to explain quite intricate processes in an understandable way, and its specialists were available to us practically all day.

gym glamour logo
Daniel Walendziak
Gym Glamour

It is impossible to overestimate the professionalism and commitment that Changelog.co.uk put into creating our website. Their team not only provided us with the perfect tool to present our products to the group, but also understood what our brand is all about. Taking care of the smallest details, they created a site that perfectly reflects our philosophy and aesthetics. Their approach to the project, focus on our needs and perfectionism made the whole process smooth and efficient. Thanks to Changelog.pl, we not only have a functional site, but also a visual gem that sets us apart from the competition. We highly recommend Changelog.pl to any company looking for a professional and reliable partner.

golden mark logo
Luke Lener
Golden MArk

Cooperation with Changelog was very successful. The implementation of the changes in the Sellintegro plug-in was successful and saved us a month of one man's work at a cost of 1/3 of an employee's salary, not to mention the savings and avoided mistakes in the future.No other company wanted to take on this task. For the Changelog team, it was an undemanding challenge. Contact with the Project Manager transparent, factual and precise. Minor childhood diseases of the implemented change removed promptly. Great flexibility in the context of cooperation. If I need some additional functionality that Sellintegro does not offer, I will definitely hit the guys from Changelog first.

logo wholesale wera
Kamil Jablonski
Sport Cross

Thanks to our cooperation with Changelog, we implemented BaseLinker and integrated SellIntegro to fully meet the needs of our Vilo brand. The implementation was carried out professionally, and the solutions introduced allowed us to automate key processes and eliminate manual tasks. As a result, we saved significant time resources, and the risk of operational errors was completely eliminated. We would also like to emphasize the exceptional commitment of the Changelog team, especially the Support Department (Adam), which stood out for its responsiveness and readiness to act in any situation. The implementation was completed as planned and on time, which further confirms the professionalism of this cooperation. We heartily recommend it!

ragaba logo
Adrian Krzyzanowski
Vilo Home (VOX S.A.)

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